The comeback victory by Oracle's sailboat in the 34th America's Cup competition captured most of the headlines from San Francisco. But at its annual OpenWorld show this week, Oracle demonstrated that its IT products continue to push the technology envelope as much as the sleek racing yacht it backed.
In his opening keynote, Oracle CEO Larry Ellison showed off the company's new in-memory database technology that he said improves database query speed by a factor of 100. The system will compete head-to-head with SAP's Hana in-memory database, which has been getting a lot of attention this year.
Oracle also expanded its cloud offerings with new compute, storage and database cloud services. Thomas Kurian, Oracle executive vice president of product development, called the company's cloud development efforts the "single most important project" on which Oracle is currently working.