Samsung Outlines Channel Growth Plans For 2014
Samsung channel executives, speaking at this week's XChange Solution Provider conference in Los Angeles, renewed the company's commitment to the channel and detailed plans to focus on specific vertical markets such as health care, education, finance and retail.
In an XChange keynote speech, Marketing Vice President Todd Bouman said making Samsung easier for partners to work with is a major goal for the company. Developing a partner portal is a priority, he said, as is creating advisory boards to get more input directly from partners. (XChange is operated by The Channel Company, parent company of CRN and CRN.com.)