The CEO Effect: Channel Chiefs Discuss Partner Culture, Leadership


Cindy Bates, vice president of Microsoft's U.S. Small and Midsize Business (SMB) division:

We obviously have a new CEO, Satya Nadella, and his first outreach was to partners. Internally, he's made it very clear that the DNA of Microsoft is as a partner-led company. Our success as an $80 billion company was built in partnership with our channel ecosystem, and that's not going to change.





Get the latest channel news to your inbox every morning with the CRN Daily newsletter.