Household Names: The World's Most Valuable Technology Brands


No. 15 Twitter

Brand Value: $13.8 billion

Twitter beat out brands such as Pepsi, Prada and PayPal in the Top 100, coming in as a newcomer to the list at No. 71.

Twitter raised $1.82 billion in a 2013 initial public offering intended to help grow and improve the site.

Growth of users is slowing. However, online advertising and the move to mobile has helped the company grow its sales.