1. Terry Wise
Vice President, Worldwide Partner Ecosystem
Amazon Web Services
Amazon Web Services started out focusing on developers and startups, and that made it an easy transition for Terry Wise, who'd worked at several startups prior to joining the company in 2008.
"We were a cash-strapped startup that needed to extend our runway and we said, 'Hey, this AWS thing looks really cool technically. But more practically, it's going to help us last longer in the market.' So that was my introduction," Wise, vice president of worldwide partner ecosystem at AWS, told CRN.
Wise was the first channel hire at AWS and now oversees a diverse AWS partner ecosystem that includes technology, consulting and managed service provider partners. "From day one, and continuing today, my world has been all about partners," he said. Early on, Wise said his job involved supporting AWS partners all over the world with a small team. But AWS, now focused on global expansion, has "put very strong teams in all the different geographies," according to Wise.