Sometimes the simple things are the hardest, such as listening to customers and responding with business solutions. Bob Venero, CEO of Future Tech Enterprise, Holbrook, N.Y., said that formula has worked for his company for for 27 years. "We listen to what our customers' goals are for the next year, two years and even three and four years out and then adjust our business to help our customers meet those goals," said Venero. "That is the foundation of our company and the core of what we do as an organization. As a solution provider you are there to help your customer accomplish their IT goals. The last thing you want to do is limit yourself. What might be market-leading today might not be market-leading tomorrow."