9 Key Concerns That Block Cloud Sales

3. Reliability of the Cloud Provider

As is the case with almost any service provider, maximum uptime is definitively linked to customer satisfaction. But networks that are running rarely make the news. Networks that stop working do make headlines. In situations involving mission-critical infrastructure or services, customers are very concerned about everything running smoothly because failure to do so can cause the organization to shut its doors more quickly than most people realize. Although partners often argue that cloud-based infrastructure is no less reliable than customer premise equipment, concerns about downtime sometimes make customers leery to adopt the cloud. Many times bandwidth can be the source of the issue, according to Jeremy Pryzgode, CEO of Stratalux, Los Angeles. "Avoid firing up servers and leaving them on indefinitely," he said. "You have to shut them down when you don't need them, and add capacity when you do."

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