Decision Time: Which Kind Of Cloud Buyer Is Your Customer?


400 IT Pros Can Say A Lot

2ndWatch, a leading cloud services provider, has released its latest survey in which 400 IT professionals weighed in on the decision-making process for adopting cloud technologies. The online survey queried respondents over a two-week period about their cloud purchasing behaviors, goals and attitudes. It then grouped those respondents into one of three buying categories:

Calculated buyers are testing the waters with a small number of cloud applications.

Market-driven buyers are moving customer-facing applications to the cloud, but maintaining their own internal systems on dedicated hardware.

All-In buyers are shutting down data centers and moving all workloads to the cloud.



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