Sandy Bridge - Intel's Next Generation Processor
"What this product was engineered for was the optimized video visual experience. And I think that things that would take you minutes to do on our latest chip that we are shipping today will be seconds on Sandy Bridge in terms of video compression. It really is a revolution in this [video] area. And when you look at the integration of the graphics [on a single chip] it just makes it even better. The world is moving to smaller devices. Battery life matters. Here we can pack a fabulous punch into a classic form factor without any compromise.