While most Lenovo products carry Intel chips, the computer maker is nevertheless a significant AMD partner and Fusion supporter. Read knows the company, its business practices and its technologies; AMD, he said, has a long history of going about business "the right way." He's familiar enough with AMD and it's place in the industry that he wasn't scared to take on the CEO job, which is a big vote of confidence for the chip maker.
Read will also be able to offer a fresh perspective to the chip maker, according to AMD Chairman Bruce Claflin. "As a former [AMD] customer, he will bring the voice of the customer inside the company," Claflin said. That will be a big plus for AMD.