The 25 Coolest Emerging Vendors For 2013


Localytics

Boston

Category: Mobility

Top Executive: Raj Aggarwal, CEO

Localytics develops what it calls closed-loop application marketing and analytics technology. Businesses use the software to gain data-driven insights into end-user interactions with their mobile apps. They then leverage that knowledge to create automated, personalized and behavioral-targeted actions, maximizing revenue and driving customer loyalty.