2. A Revamped PartnerOne Program
HP put its money where its mouth is with a new profit-packed, four-tier PartnerOne channel program, which won plaudits from partners for delivering lucrative new incentives for selling the complete HP portfolio.
The new PartnerOne global channel program, which went into effect Nov. 1, encompasses HP's enterprise products, software, and printing and personal system portfolios, and provides dramatic increases in profitability as partners move up the stack from Business Partner to Silver specialist to Gold specialist and finally the highest Platinum level.
HP CEO Meg Whitman (pictured) says the company's aim is to deliver the most profitable partner program in the industry -- bar none. Partners say HP has done just that with not only new rebate incentives around key opportunities like converged infrastructure, HP networking and HP CloudSystem with 3Par storage, but also simplified certification and training.