HR and IT are now merging. That is what is happening. When you can now implement a platform that is cloud-based, it is about deploying it and training people how to use it -- which is quasi-HR. So those two roles are merging together. You are covering a space that is going through massive innovation now that is actually driving profit in a way that it never has before. It has never been bigger. Empowering the employee with technology either in marketing or sales is the most interesting attribute of what this new phase is: It is giving tools to people that they understand how to use. It is a wicked competitive weapon in the enterprise.