Know The Numbers
Many businesspeople are not able to articulate their advantage in 90 seconds or less. A good IT solution is easy to understand. They don't explain why they are the right team to execute the business plan. The one that comes up most of the time is they don't know the numbers. They don’t know the market size. They don't know what their costs are. They don't know anything about their numbers. I just take them behind the barn and shoot them.