(Unusually) Orderly Fashion
Security guards were on hand, but shoppers trickled into the store calmly, and the line moved quickly. Those waiting in line chatted with one another, or played quietly on their smartphones, as they moved toward the front. Inside, the Apple store was fully stocked with employees that could easily manage the smaller-than-usual crowd.
This scene, again, was in stark contrast to the iPhone 5 launch last month, where a Tufts University student sold his spot in line for a not-so-shabby $460.