CES 2013: 10 Strange But True Scenes

The Ultrabook Tree

Money might not grow on trees, but Ultrabooks sure look like they do. Well, at CES, that is.

Intel's massive booth at the tech trade show this year showcased a number of new gadgets powered by its low-power Atom processors. But, none garnered as much attention as its Ultrabook line, which was tethered to makeshift branches to look like shiny, electronic leaves. Attendees almost instinctively took shelter under the Ultrabook tree, sitting beneath it when they needed a break from the enormous show floor.

When asked how Intel managed to tie all those Ultrabooks onto branches, a spokesperson manning the booth smiled and said, "Well, they're just so light."


Get a roundup of CRN's mobility coverage right to your inbox with the Mobility Insights newsletter.