With more and more people relying on their mobile devices as their primary communications tool, whether they are smart phones or feature phones, the mobile Web is becoming increasingly important. But a host of companies are failing to make their Web sites mobile friendly, making them a hassle to navigate and difficult to read. Their sites are slow to load, use tables that won't fit on the screen and are overloaded with giant advertisements that break up the flow.
ChannelWeb recently spoke to Vance Hedderel, director of public relations and communications for dotMobi, a mobile Web consortium behind the .mobi domain to ensure sites will work on most mobile browsers while also offering tools to develop and build .mobi-based mobile Web sites. The consortium comprises many industry heavy hitters like Google, Microsoft, Samsung, T-Mobile, Nokia and more working together to make the mobile Web more useful.
"People need to build content appropriate for mobile devices and rethink it as more than a small-screen device," Hedderel said. "The whole idea is to make the mobile Web happen."
Hedderel highlighted 10 popular sites that could use a kick in the mobile pants. The following are what Hedderel and dotMobi have defined as the 10 worst Web sites to view on a mobile browser.
While Oxfam International works diligently to help the impoverished through its confederation of 13 organizations, its Web site is in need of a mobile makeover, Hedderel said.
According to Hedderel, the chartable organization's site is slow to load and flooded with graphics that don't render well on a mobile device. And along with being hard to read, the mobile site balks by making it take several steps for visitors to help the cause and make a donation, requiring waiting for several pages to load and only sometimes allowing a donation to go through, a serious slip considering the bulk of Oxfam's work comes from donations.