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Cisco's SMB Offensive: 12 Notable Recent Releases

By Chad Berndtson CRN
3:40 PM ET Tue. Jan. 25, 2011
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January 2010: Three-Year, Zero Percent

According to Cisco, the financing initiative introduced last year was one of the most popular SMB financing programs it's ever offered: a three-year, zero percent financing program that started in January 2010. That program, available through Cisco Capital, covered deals ranging from $1,000 to $250,000, and spanned the entire Cisco portfolio, from hardware and software through services and maintenance. According to Cisco's Andrew Sage, partner use of the program increased nine-fold during its first three months.

The program's terms ended later in the year, and it has since been adjusted to a three-year, 3 percent financing offer for deals going up to $150,000. According to Cisco's Maryann von Seggern, however, it's still "a hell of a deal" when many customers are financing deals at 12 to 18 percent.

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