20 Take-Aways From Cisco's Financial Analyst Conference

Cisco Marketing Machine Revving Up

Cisco starting Monday is launching a massive global marketing campaign called "Tomorrow Starts Here," which will formalize its aspirations to become the No. 1 IT player in the world. The paradigm shifts around cloud, mobile and services are all dependent on the network, argued Chambers, and that shift overall is about a $4 trillion market when all is said and done.


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