Digitizing Historic Fenway Park
How do you take a 100-year-old historic baseball park and modernize it for the digital age that pleases more than 35,000 diehard Boston Red Sox fans? That was the challenge given to Brian Shield, vice president of IT for the Red Sox, three years ago – digitizing historic Fenway Park to enhance the fan experience.
"We had to submitted over 500 photo simulations of what the wireless access points were going to look like before we could get them installed," said Shield, responsible for the strategic direction of technology and daily IT operations for the Red Sox, in an interview with CRN. Shield also weighs in on MLB's security push and future technologies inside Fenway – such as virtual baseball cards and scavenger hunts (think Pokemon Go) for kids.
"We're looking at augmented reality capabilities -- being able to use your phone to see things like what the skyline of Boston looked like if you go back to 1912 when Fenway was built," said Shield.