Data Breaches
Far and away, the largest percentage of partners -- 39.7 percent -- cited Data Breaches as the biggest security threat facing customers in Everything Channel's State of Technology Survey. Customers are scared of losing critical data -- and they have good reason to be. An updated Ponemon study -- "The Cost of A Data Breach" -- estimated that the average cost of a data breach grew to $202 per record compromised, an increase of 2.5 percent since 2007 ($197 per record). The average total cost per reporting company was more than $6.6 million per breach. For large enterprises, data breaches often constitute an expensive headache. But for midtier organizations and smaller, a data breach may represent the end of business altogether. Meanwhile, this constant threat is continually underscored by high-profile data breaches, such as the attacks on credit card processor Heartland Payment Systems in January, which are regularly splashed across headlines on what seems like almost a daily basis.
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