McAfee's Steve Redman: Sell Three Or More Products
Outlining the company's sales goals, McAfee Executive Vice President of Global Sales Steve Redman said the company believes the most lucrative engagements with customers are those that involve three or more products. Redman said the top 1,000 customers had purchased three or more products. About 1 percent of the next 5,000 customers had purchased three or more products, leaving a lot of room for growth, he said. "We are kicking butt when the customer listens to our story of security connected, but it is not getting out far enough," Redman said. "We have to have the best security connected strategy and be nimble enough to have the hottest technologies when hot markets pop up," he said.