Obamacare Site Woes Highlight Costly Cloud Hosting Threats


Click Fraud

A long-standing issue among advertising networks is click fraud, a method of gaming "clicks" for an advertising campaign in an attempt to reap a larger payout for the campaign. The Ponemon study found that IT practitioners thought click fraud threat would increase during the holiday season. Some survey participants indicated that technology was deployed to detect malicious scripts and other techniques used to manipulate advertisements in click fraud attacks.