EMC's Channel Journey: A 14-Year Odyssey


July 30, 2002 -- EMC Rolls Out First Channel Accreditation Program

EMC in August of 2002 rolled out its Partner Accreditation and Certification Program to help ensure that customers who enter into a relationship with EMC will receive the same level of quality service whether they deal with a partner or directly with the vendor.

Under the new program, both the solution provider organization and individual personnel could opt to become accredited at one of two levels. At the individual level, sales personnel could become EMC Accredited Sales Professionals, while pre-sales technical people could become EMC Accredited Pre-sales Technical Professionals.

On the services side, implementation personnel could become certified as EMC Proven Professionals. There were stricter requirements for certification than for accreditation.