A Multiplatform Future For The Mac?

Now that the speculation about Apple switching from IBM PowerPC to Intel chips is over, industry buzz about more platform crossover for the Macintosh is just beginning.

Solution providers and analysts said Apple's move to Intel opens up some intriguing possibilities: Would Intel-based Macs be able to run Microsoft Windows and Linux? And would the Intel version of Unix-based Mac OS X--code-named Leopard--be able to run on non-Apple computers powered by Intel processors?

The answer to both questions likely will be no, at least in the short term, VARs and analysts said. But they didn't rule out either eventuality because of the huge market implications for Apple. Both scenarios would open the Windows PC space--especially the lucrative corporate market--to the Mac platform, potentially lifting Apple's 2 percent to 3 percent computer market share into the double digits, they said. What's more, if Leopard were permitted to run on PCs, Apple could reverse its historic decision to not license its operating system on other manufacturers' computers.

"Down the road, I think we'll see--slowly but surely--lower prices, more compatibility and better peripherals [for the Mac]," said George Swords, marketing manager at PowerMacPac, a Portland, Ore.-based Apple specialist. "Who knows? Maybe with this [transition to Intel] we'll have a box that can run Unix, OS X and Windows, without a translator. That would be good for the whole industry."

The lack of a detailed road map for the Intel migration has industry observers mulling the possibilities, given Apple's propensity to make a splash with new products and technologies. At the Apple Worldwide Developers Conference earlier this month, CEO Steve Jobs said the Cupertino, Calif.-based company plans have all new Macs running Intel processors by the end of 2007, with the first Intel-based products hitting the market in about a year. Jobs didn't say which Mac products would be the first Intel machines. An Apple spokeswoman later told CRN the company won't comment on specific products for the Intel transition.

"The big question is how proprietary the [Intel] machines they come out with are going to be," said Ed Crelin, president and CEO of MacInsight, a Wallingford, Vt.-based IT consultancy specializing in Apple solutions. "My other question is whether Apple allows [the Leopard] OS X to run on a Dell right out of the box, because that would be a huge marketing play."

That very notion emerged last week. An article published Thursday by Fortune magazine said Dell Chairman Michael Dell wrote in an e-mail that he would be open to offering the Mac OS to his company's customers. A Dell spokesman confirmed the e-mail but declined further comment. An Apple spokeswoman said the company has no plans to offer OS X on other manufacturers' computers.

Traditionally, Apple has frowned on the idea of licensing its OS for Mac clones, instead touting its tightly integrated hardware and OS as providing a more seamless, user-friendly experience than Wintel PCs. So the chances of Apple licensing OS X to other computer makers and/or enabling Windows and Linux to run on Intel-based Macs are remote, according to solution providers and analysts.