A strong storage business combined with a strong presence in the small and midsize business market have combined to give Hewlett-Packard the highest marks for brand affinity in a new Channel Affinity Index survey conducted by the Institute for Partner Education & Development (IPED). IPED is the research arm of Everything Channel, which also owns ChannelWeb.
HP has managed to be the leading SMB NAS vendor in terms of both proposals written and deals closed for customers working with solution providers, and looks to be on track to do so again in the near future.
HP's solution provider partners also gave the vendor a strong thumbs-up by giving it a much higher overall Channel Affinity Index score than other vendors.
The following slides look at the SMB NAS Affinity Index rankings in more detail.
