| Criteria |
Derived Importance (%) |
Imp. Ratings (Avg. = 1) |
Intel |
AMD |
Average |
| Product quality/reliability |
5.1% |
1.20 |
90 |
83 |
86 |
| Richness of features/functionality |
4.4% |
1.04 |
80 |
73 |
76 |
| Technical innovation |
4.4% |
1.05 |
80 |
77 |
78 |
| Compatibility & Ease of Integration |
4.9% |
1.14 |
85 |
77 |
81 |
| Product Innovation Average |
18.8% |
|
84 |
77 |
80 |
| Pre sales support |
3.7% |
0.87 |
75 |
61 |
68 |
| Post sales support |
4.2% |
1.00 |
79 |
66 |
72 |
| Quality of technical support |
4.6% |
1.08 |
84 |
67 |
76 |
| Marketing support |
3.8% |
0.90 |
74 |
65 |
70 |
| Support Average |
16.3% |
|
78 |
65 |
71 |
| Partner portal |
4.0% |
0.95 |
72 |
61 |
66 |
| Services engagement opportunity |
3.5% |
0.83 |
70 |
59 |
64 |
| Solution provider program |
3.8% |
0.90 |
75 |
60 |
68 |
| Communication |
4.2% |
0.98 |
72 |
64 |
68 |
| Channel conflict |
4.3% |
1.00 |
71 |
66 |
68 |
| Revenue/Profit potential |
4.3% |
1.02 |
73 |
66 |
69 |
| Ease of doing business |
4.4% |
1.05 |
79 |
69 |
74 |
| Partnership Average |
28.6% |
|
73 |
64 |
68 |
| Proactively recommend to a customer |
10.7% |
1.80 |
88 |
78 |
83 |
| Likelihood to recommend to a peer/friend |
10.9% |
1.83 |
91 |
85 |
88 |
| Likelihood to remain a partner |
6.9% |
1.12 |
93 |
89 |
91 |
| Deserve loyalty |
7.8% |
1.26 |
83 |
77 |
80 |
| Loyalty Average |
36.3% |
|
89 |
82 |
86 |
| Weighted Total including Loyalty |
|
|
82 |
73 |
78 |