| Executive |
Donn Atkins

|
| Award | Top 100 |
| Company Name | IBM |
| Title | General manager of IBM Global Business Partners |
| Years At Company | 29 |
| Years In Channel | 15 |
| Reports To | Doug Elix, senior vice president and Group executive, IBM sales and Distribution |
| Top Priority for 2006 | To focus on the market segments and technologies we can capitalize on together with our partners; to leverage the IBM portfolio for competitive advantage-the tools, programs and enablement to help partners find new offerings, enter new markets and build new skills; to team for success with our partners, helping facilitate processes across our entire ecosystem; and to simplify our programs and tools to help our partners be more productive. |
| Top Business Challenge | Help our partners reach new customers and broaden their solutions. |
| Top Opportunity | Deeper penetration in SMB. |
| Best Part of Channel Program | Stability, continuity, commitment. We want to provide predictability for our partners. |
| Best Decision In the Last 12 Months | Protecting partners investments in creating customer value through our deal registration process. |
| Miles Traveled in 2005 | 200,000 |