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2007 Government Program Details: Business Objects

5-star

U.S. HQ Address3030 Orchard Parkway, San Jose, CA 95134
Worldwide HQ Address3030 Orchard Parkway, San Jose, CA 95134
URLwww.businessobjects.com
CEOJohn Schwarz
Worldwide Government Channel ChiefJanet E. Wood
Years in position6
North America Government Channel ChiefJanet E Wood
Years in position6
Market segments servedBusiness & Productivity Software
Market segments served (Other)Business Intelligence
Do you partner with VARs or solution providersYes
Do you offer a separate Government channel partner programYes
Name of Government Channel ProgramBusiness Objects Public Sector Partner Program
Briefly describe Government Channel ProgramOur Public Sector Program is designed to drive partner profitability. We work to support our Public Sector partners through a clearly defined, best-in-class partner program based on shared goals and a common dedication to customer satisfaction.
Number of Tiers in Program4
Name of Government Channel Program managerGreg Hewitt
Channel manager TitleManager, Public Sector Partner Program
Total corporate revenue in $Millions$1,077
Total indirect revenue percent24%
Total number of government solution provider partners24
Total number of education VAR partners12
Total number of channel companies selling your government products and services30
Total number of registered Government partners (North America)60
Total number of registered Government partners (Worldwide)300
Do you offer more than one government channel programFederal-specific channel program, State and Local-specific channel program, Education-specific channel program
Do you offer more than one government channel program (Other)
Program RequirementsAnnual fee, Annual revenue commitment,Technical certification requirements
Program Requirements (Other)Marketing Participation
How does your company support its Government channel partners with leadsGenerates leads which are turned over to partners, Generates leads and initiates sales, which are turned over to partners, Works cooperatively with partners in identifying and targeting prospects
How does your company support its Government channel partners with leads (Other)
Program featuresSPIFS, Rebates, Discount promotions, Tiered discounts, Qualified leads, Awards for sales, MDF
Program features (Other)opt in marketing, free passes to Partner Summit
Does your company offer any of the followingAllow resellers to be agents (re: GSA schedule), Issue Letters of Supply (LOS); support resellers GSA schedule, Special pricing program for Government or education sector (end users)
Does your Government channel program offerPre-sales support, Post-sales support, Technical support, Local account/field reps, MDF/Coop Marketing, Rules of engagement for managing direct/indirect channel conflict, Dedicated (government) account team, Clearly defined division between accounts for direct and indirect sales
Does your Government channel program offer (Other)channel hotline, NFR, internal use software
Does your Government partner program portal provideDownloadable marketing materials, Online training resources, Database for peer partnering,
Does your Government partner program portal provide (Other)Partner-updated Partner Locator page listing
To support inform and educate parnters, do you offerHosts a conference specifically for partners, Conducts online seminars and conferences, Provides funding to partners to attend industry conferences, Publishes regular newsletters, Conducts regular meetings with individual partners,
To support inform and educate (Other)Joint Business Planning
How does your Government channel program support small solution providersHave a tier that supports their needs, Supported through distribution
How does your Government channel program support small solution providers (Other)Opt-in marketing programs, channel hotline
How do you measure the success of your Government solution provider partnersGross revenue, Services engagements/protracted contracts, Number of deal referrals to direct
How do you measure the success of your Government solution provider partners (Other)Sales Assistance with direct deals
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