April 22, 2009
Selling into the SMB Market: Creating Opportunities to Stimulate Sales


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Small and midsized businesses lead the pack in market growth and will continue to accelerate at a brisk pace -- despite today' economy. Tap into the vital SMB market as solution providers come to find out what they can be doing to increase sales and learn about next generation products in this critical segment.
On April 22, 2009, join industry experts in featured presentations that dig deep into the latest trends and opportunities in the SMB Market. Leading solution provider firms weigh in on what' new, hot and profitable in the SMB market today -- and tomorrow.
Find out what innovative technologies are assisting solution providers as they push into the small and midmarket to drive sales. Get prepared for the new wave of technology that' coming your way.
Be a part of an online community with solution providers looking to build relationships and find out how to leverage SMB technologies:
Strategies for migrating your business up or down market segments
• Hot products created exclusively for the SMB market
• Best fit servers, laptops, printers
• Growth models for emerging SMB solution providers
• Peripheral products that attach to SMB solutions to complete the end customer ecosystem
• Hear whats new for the SMB Market
• And More!

Time (EST) Selling into the SMB Market: Creating Opportunities
11:00 am Exhibit Hall, Networking Lounge, Media Center, Open for live chats and viewing ALL Day
11:15-12:00 Keynote: (Video + Q&A)
Moderator: Everything Channel Sr. VP/Editorial Director Robert DeMarzo, hosting a Panel including:
Kerry McDonough, Cisco's US Director of Small Business Sales,
Stephen DiFranco, Vice President Commercial and Consumer Channels business in the Americas, Lenovo,
Maria Battaglia, SVP of Marketing, OnForce, and
Brandon Conley, Vice President of Enterprise Sales, Sonicwall
12:15-1:00 Platinum Sponsor: CA
Introducing Onsite PC Protection Program... Discover Profits You Never Knew Existed (Audio + Q&A)
Speaker: George Kafkarkou, Senior Vice President & General Manager, CA Internet Security Busines Unit
1:00-1:30 Booth blizzard blow out, giveaways, chats, etc.
1:30-2:15 Platinum Sponsor Session: Lenovo
Lenovo Dives into Small and Medium Business (Audio + Q&A)
Speaker: Jay McBain, Director, Small and Medium Business, Americas, Lenovo
2:30-3:15 Featured Panel Session: Growing Your SMB Sales In An Economic Downturn: (Video + Q&A)
Moderator: Everything Channel Sr. VP/Editorial Director Robert DeMarzo, hosting a Panel including:
Steve Harvey, VP WW Sales,  Digium,
Ayman Antoun, NA channel chief, IBM,
Mike Valentine, Vice President of Americas Sales and Support, Fortinet, and
Jose Fernandez-Stoll, Alliances Business Development Consultant, Oracle
3:30-4:15 Platinum Sponsor Session (Audio + Q&A) Oracle
Speaker: Richard Greenwald, Director, Technology Partner Solutions, Oracle
4:15-4:45 Booth blizzard blow out, giveaways, chats, etc.
4:45-5:30 Featured Panel Session: SMB Opportunity in the Stimulus Package: How to Cash In (Audio + Q&A) TBA
Moderator: Everything Channel Assistant News Editor Scott Campbell
Speakers: Wesley B. Gipe, President, Agil IT,
Pamela Huddleston, Owner, Cherokee Data Solutions,
Daniel Schwab, Co-president, D&H
5:30-6:00 Exhibit Hall, Networking Lounge, Media Center, Open for live chats and viewing ALL Day

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