SMB Security Vendor Coro Aims For Major MSP Push: CEO Joe Sykora

The provider of an ‘all-in-one’ SMB cybersecurity platform is embracing a 100-percent partner strategy following the recent appointment of Sykora, formerly channel chief at Proofpoint, as its new CEO.

Coro is embracing a 100-percent partner strategy with plans to power the next phase of growth for its “all-in-one” SMB cybersecurity platform through MSPs, according to recently appointed Coro CEO Joe Sykora.

Speaking to an audience of MSP executives Monday, Sykora said that his promotion to Coro CEO is a signal that the security vendor is serious about relying on MSPs for bringing its security platform to the fast-growing and underserved SMB segment.

Sykora was promoted to serve as Coro CEO in July, four months after joining the vendor as Americas general manager from email security giant Proofpoint, where he had been global channel chief since early 2021.

Prior roles included serving in top channel posts at Bitdefender and Fortinet, and earlier in his career, he founded and ran two solution providers over the course of two decades.

“I’ve always been 100-percent channel,” Sykora said during a session at XChange August 2025, an event hosted by CRN parent The Channel Company being held this week in Denver.

Likewise, at Coro, “we are 100-percent channel,” he said. “So many other organizations you’ll meet trying to do some of these things — they have a mixed model. They’re still selling direct. They’re doing some [business] online. Everything we do is through partners.”

The MSP push is ideal for Coro given its focus on bringing a consolidated and more-affordable security platform to SMB customers, according to Sykora. The company offers 14 different security tools — spanning categories including endpoint, network, email, cloud apps, data protection and security awareness training — through its single-agent platform, he said.

The company’s all-in-one offering is Coro AI Complete, Sykora said. And while the vendor can offer its tools individually, this is unlikely to be the best fit for most MSPs given the affordability of choosing one of Coro’s product bundles, he said.

The idea of moving to a single platform that would cover so many different areas should have obvious appeal for many MSPs, according to Dax Wiseman, founder and CEO of ULLR Technologies, a Richardson, Texas-based MSP.

Wiseman said he plans to look into Coro further as a potential way to simplify his MSP’s security offering — currently consisting of tools from numerous vendors — while also reducing cost.

Reducing the number of dashboards that his team must monitor on behalf of customers could be a huge improvement, he said — though the flip side is that having a single platform can pose a problem if something goes wrong with it.

Still, “it would be nice to cut one check. And it does look like [Coro] would lower my cost pretty substantially,” Wiseman said.

Founded in 2015, Coro had previously focused on selling through master agents and sub-agents in the telecommunications industry, Sykora said during the XChange session Monday.

“It’s not a new company, even though a lot of you probably haven’t heard of us,” he said. “I came on board in Q1 of this year and said, ‘Hey, why don’t we go teach and train people on Coro that actually know cybersecurity, that have been doing it for a while.’ And that’s why we’re here today.”

Sykora cited his nearly three decades of channel experience while pledging to continue delivering products and programs that will be highly attractive to MSPs.

“I’ve been in the channel for 29 years. I’ve worked for manufacturers for the last 15. I know what you want. You want predictability, profitability, and you also want simplicity,” he said. “We designed the program so it’s very, very simple to use.”