Advanced Systems Group

In 1980, David Sosnowski co-founded a ComputerLand franchise near Denver. That franchise quickly expanded into eight, and in 1989, Advanced Systems Group (ASG) was built on that success, leading with Unix workstations from Sun Microsystems.

A decade and a half later, however, storage has become one of ASG’s fastest-growing areas. “In the last six years, we have really built up our storage and data-management practice area in response to client requirements for replication, business continuance, data recovery and clustering,” said John Murphy, ASG’s executive vice president. “Customer demands and the proliferation of data, the skyrocketing costs of data management and the sensitivity needed to manage it—these are areas we thought were ripe for a systems integrator like ASG that specialized in resource management applications.”

Murphy was right. While storage-related products and services today make up only 30 percent of ASG’s sales, they account for more than 50 percent of the company’s profits.

Customers also apparently are happy with the results.

“The reason I like working with ASG has almost nothing to do with the particular solution, but the fact that they offer a wide variety of choices,” said Ken Case, data network manager at Dallas-based Cricket Communications. “They look at the whole picture to decide which of all the available solutions are best for your company. The value they bring to the table is that they can recommend vendors based on experience—they’ve been there, done that.”

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