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Keerti Melkote On Aruba ESP Vs. Cisco Meraki, Silver Peak Plans, And How Aruba As-A-Service Isn’t Simply ‘Repackaging’

Aruba is incentivizing partners to pursue the as-a-service model and the vendors’s ESP platform is winning against Cisco Meraki and Juniper Mist. Meanwhile, Aruba has big plans for its Silver Peak purchase, Aruba Networks’ longtime leader Keerti Melkote told CRN.

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HPE announced plans to transition its entire portfolio to as-a-service by 2022. Does that include the entire Aruba portfolio, too?  

Yes. The promise was everything-as-a-service, and here we are, delivering on that promise. There are very few things not being delivered as-a-service. I think some the more complicated parts of the businesses, the high performance [the] supercomputing, and some others. I think those elements are in transition, but everything else, the storage, compute, networking, is all as-a-service. To be clear, [customers] can still buy traditionally if they want, but as-a-service is an option.

We have goals when it comes to transitioning, but we don’t want to force it. I think the one that we have learned is that we have to do it when the customers feel it’s right for them. So, we’re going to be guided more by that, rather than my own internal push towards X percent of the business needs to be as-a-service. We’re definitely going to incentivize our sales teams and our partners to transition the business, but ultimately, the customers have to dictate where they want to go with this.

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