PTC unveiled the next generation of its computer-aided design (CAD) application suite Thursday and executives said the new product would provide the company's system integration and ISV partners with service and development opportunities.
"We are back in the CAD business in a big way," said CEO James Heppelmann, speaking at a press conference in Boston to introduce the new Creo design software. He said the product line establishes PTC's vision for 2D and 3D mechanical design software for the next 20 years.
PTC expects to make a beta of the applications, known until now as "Project Lightning," available next spring. The formal 1.0 release of the first seven applications in the suite is due in summer 2011, quickly followed by release 2.0 in the fall.
Creo is designed to solve problems that have plagued the CAD industry for years, according to the company, including usability, interoperability and product assembly management. On the interoperability front, for example, Creo will work in environments with multiple CAD systems and use data generated by other CAD software, including PTC's own Pro/Engineer and Dassault Systemes' Catia.
PTC described the Creo applications as the industry's first true "multi-paradigm design platform" that can create designs in 2D, 3D and 3D parametric formats. Through integration with PTC's Windchill product lifecycle management software Creo will be capable of creating and re-using information for highly configurable products.
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