Document Capture Specialist Ephesoft Launches New Partner Program: Exclusive

Ephesoft, a maker of enterprise document capture and data discovery software, is rolling out a revamped global partner program with improved margins and enhanced deal registration, the company told CRN.

Founded in 2010, Irvine, Calif.-based Ephesoft has overhauled its partner program for the first time since 2014, said Tim McMullin, vice president of channel sales for the Americas at Ephesoft.

[Related: BlackBerry Rolls Out Content Solutions Specialization For Partners]

The goal is to increase business with the company's existing base of 250 active channel partners and add new partners, McMullin said.

"The biggest reason to do all of this is that we're in heavy recruiting mode right now," he said.

The company's products are Ephesoft Transact, for document capture and data extraction, and Ephesoft Insight, for document analytics and business intelligence.

The products are available as cloud-based and on-premises deployments, and utilize machine learning for ingesting documents and extracting meaning from the unstructured data, according to the company.

"Partners choose Ephesoft because we're the state of the art in this industry," McMullin said, noting that the solutions are tailored to be “cloud first.”

Key verticals for Ephesoft include financial services, particularly around mortgages and insurance, as well as health care, he said.

More than 90 percent of the company's revenue is generated by channel partners, and the offerings stand out from competitors in part by remaining fully focused on document data capture and discovery, McMullin said.

Ephesoft's partner program features four tiers--platinum, gold, silver and referral—and margins are now increasing by 10 percent for platinum partners, he said.

Ephesoft is also introducing a formal deal registration process for the first time as part of its partner program, McMullin said, which will provide six months of protection for resellers that document a sales lead.

"The new program gives our partners more stake in the game, and gives them more money in their pocket," he said. "It gives them protection as we go forward and sign more partners, and it gives them a well-defined path to work with us."

Ephesoft's trainings for partners, which include in-person trainings at the company's headquarters, have been updated as well, McMullin said.

The increased margins and revamped deal registration are both highly appealing, and will help to improve profitability for partners, said Ryan McVeigh, managing partner at Boulder, Colo.-based Zia Consulting.

Overall, the new program "adds more robust documentation and definition around the partnership," McVeigh said. Ephesoft has matured over the years, he said, and the new partner program “reflects that maturity.”

Ephesoft has 143 employees worldwide and announced a $15 million Series A funding round from Mercato Partners in July 2017.

The company's solution works with any digitized documents, including PDFs, emails, chats, faxes and image files.

In July, Ephesoft, which is a Gold certified Microsoft partner, was chosen by Microsoft as one of 11 "charter members" for the new Microsoft Content Services Partner Program.