New Managed Intelligence Provider Launches With AI-Powered Focus: Exclusive
‘There are thousands of MSPs out there who want to offer AI but don’t have the time, team or technical readiness,’ says Sandy McGrath, co-founder and president of MIPGlobal.ai. ‘We can be their partner behind the scenes, even white-labeled, so they don’t have to say no to their clients. Other MSPs will want to build their own MIP practice, and we can help with that.’
Born from the roots of an MSP, a new managed intelligence provider has launched with goals to redefine how MSPs harness the power of artificial intelligence when serving their customers.
MIPGlobal.ai was launched by co-founders Dan Mitchell and Sandy McGrath, who said the company emerged out of necessity and opportunity. The two head up Canada-based MSP Alt-Tech and said MIPGlobal will be a complete separate entity.
“We’ve had a pretty robust professional services wing within Alt-Tech for a while,” Mitchell told CRN in an exclusive interview. “But it didn’t have a name or brand behind it. When Pax8 began referring to this concept of a managed intelligence provider earlier this year, it just clicked. It was the moment we realized this needs to stand on its own.”
“This wasn’t about adding another service to Alt-Tech’s portfolio,” McGrath added. “This was about building a stand-alone entity, purpose-built to bring AI-driven business solutions to market, something we’re already seeing strong demand for.”
[Related: Pax8 CEO: MSPs Will Become Managed Intelligence Providers In Agentic AI Era]
Denver-based cloud marketplace Pax8 introduced the concept of “managed intelligence providers” at its Beyond conference in June to describe the future evolution of MSPs in response to the rise of agentic AI. The new model emphasized a shift from traditional infrastructure management to delivering AI-driven transformation and business outcomes for clients.
“The era of managed intelligence is here,” Nick Heddy, president and chief commerce officer at Pax8, told CRN via text. “And Pax8 isn’t just riding the wave, we’re engineering the tsunami. We’ve always been the ones who define ‘what’s next,’ and now we’re arming our partners with the intelligence, tech and strategy to not just compete but dominate. This is the moment to leapfrog the status quo and build the future before anyone else even sees it coming.”
MIPGlobal.ai is focused on delivering just that: “business outcomes, not just tech solutions,” according to McGrath. This includes helping clients on-board employees more efficiently, automating workflows, integrating AI into line-of-business apps and creating virtual agents that work together to solve problems without human intervention.
“Agentic AI is where we really differentiate,” Mitchell said. “We can build agents that understand customer data, cross-reference available services and trigger automated marketing outreach, all without a person having to push a button. We’re building virtual agents that can scale faster than any human workforce. When you ask how many people we have, we have hundreds of agents doing real work, every day.”
And while the AI industry is still in the early stages of adoption, Mitchell said the company is willing to lead in uncertain territory. With no playbook, no pricing model or service delivery guide, he said they’re building as they go, “and we’re OK being the ones to take the hits first.”
MIPGlobal.ai has begun working with clients in legal, insurance, professional services and manufacturing—verticals where repetitive processes and large datasets make AI particularly impactful.
The company is targeting SMBs and midmarket businesses directly, however, it’s also launching a channel program to help other MSPs with their AI frameworks without having to build internal capabilities from scratch.
“There are thousands of MSPs out there who want to offer AI but don’t have the time, team or technical readiness,” McGrath said. “We can be their partner behind the scenes, even white-labeled, so they don’t have to say no to their clients. Other MSPs will want to build their own MIP practice, and we can help with that.”
That channel-first, collaborative mindset is rooted in the founders’ long-standing ties to the MSP community. Their approach to partnerships, they said, is driven by experience and empathy.
“We’ve failed more than we’ve succeeded, especially in the early years,” Mitchell said. “So when we see an opportunity to help others avoid those same mistakes, we take it. This isn’t about competing with MSPs, it’s about empowering them.”
Alison Stadnyk, the company’s CRO, said with AI in its infancy, there’s more work to be done than one company can handle. That’s why the community needs to come together.
“There’s no red ocean here, this is blue ocean,” she said.
The team hasn’t taken on any outside capital yet, but offers have started rolling in.
“There are global players looking to hitch their cart to a horse,” Mitchell said. “But we want to get the bruises and the lessons in first. That said, if we hit rapid demand, which is likely, we’re ready to scale.”
And his message to the channel community: We’re here to help, not hinder,
“This is a channel-focused strategy,” he said. “We’re not looking to replace MSPs, we’re looking to enable them.”