Channel News
Dell Technologies Co-COO Chuck Whitten: ‘Our Commitment To The Channel Is Unwavering’
O’Ryan Johnson
“Internally we talk about it as, ‘The Art of the And’ -- Dell plus our partners – not the ‘Tyranny of the Or.’ When we do this right, our two routes to market are complementary,’ Whitten tells CRN.

During the last quarter Dell Apex announced that it reached $1 billion in ARR. A few weeks ago during the Dell Technolgies Summit, someone asked for more color around that, you said Dell is not going to get into that. However HPE CEO Antonio Neri did question that figure. I’m not asking you to sort that out in terms of what Neri said, but can you offer any more detail around how it was Dell managed to achieve $1 billion in ARR ?
Look, ultimately we’re meeting a customer need. The customer need is that customers want a simple and consistent cloud experience across multi-cloud, multi-edge, and multi-data center environments, and they want choice in how they consume that infrastructure.
That choice we’re offering is they can buy it, they can subscribe to it, and they can subscribe to it with Dell managed services. Those later two are what Apex is.
So look our Apex recurring revenue is the recurring net revenue from Dell Apex branded subscription as a service and usage base offers. It excludes revenue for those offerings that are recognized up front as a lease. So that’s what our Apex business is.
But more importantly its giving customers the choice to bring a modern and consistent cloud experience across all of their estate. We’re having success because it’s a tremendous product. It’s a tremendous solution at the right time for customers right now and that’s what underpins our billion dollars, our 78-percent year-over-year growth in Q2 and importantly 200 new customers that joined Dell because of Apex.