VMware Names New Americas Channel Chief

In addition to her role at VMware, Tara Fine also sits on the Canadian Channel Chiefs Council as a member of the board of directors.


VMware’s newly announced North American channel chief has been in technology sales since before she graduated college, landing a job with Dell while she was still in school, and parlaying that into a 20-plus year career.

VMware announced Thursday that Tara Fine will become the vice president of the Americas partner organization, a promotion from her previous role in Canada where she was senior director for channels.

VMware did not provide a statement and CRN was unable to reach Fine for comment. VMware announced the move on Twitter.

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[RELATED STORY: European Regulators Launch Investigation Of Broadcom-VMware Merger]

In addition to her role at VMware, Fine also sits on the Canadian Channel Chiefs Council as a member of the board of directors.

Ricky Cooper is the company’s global channel chief as head of worldwide channel and commercial sales at VMware

There have been some high profile departures from VMware following chipmaker Broadcom’s announcement in May that it would acquire the company. Former VMware channel chief Sandy Hogan left to become the Chief Revenue Officer at solution providers SADA, while former North American Channel Chief Bill Swales left for a role at Lenovo.

The $61 billion acquisition of VMware was approved by company shareholders on Nov. 4

However regulators on both sides of the Atlantic are taking a close look at the merger, with US authorities with the Federal Trade Commission more than 120-days into a “second request” investigation of the deal.

Broadcom has said it anticipated a close look by regulators owing to the size of the take-over.

The European Commission stated this week it was informed of the deal by Broadcom. It too has just undertaken a “phase one” investigation. It could have a decision by Dec. 20 to either approve the deal or carry out a more lengthy investigation.