So what’s going on in November?

Every year we get together with all our franchisees from across United States. This year, our annual convention is in Denver. It’s called CMIT Connect Live. And that’s where we all meet and gather in person and connect.

Now is that specifically for your franchisees, or will you also have clients there?

It is specifically for our franchisees. We do bring in some outside speakers who may be in the MSP space or have been through growing a business or who specialize in a certain field as an expert. But in general, it’s for our franchisees. And we also have our sponsors there too, our partners.

So in our conversation so far, you’ve described yourself both as an MSP and as an MSP franchise company. So what is an MSP franchise company? How does that work?

Each owner owns their own location. And like I mentioned, we have 250-plus territories throughout the United States. And they buy into a system where we are the home office—in our Chick-fil-A example, we are the Chick-fil-A headquarters—they come into our system and we launch them. And we spend a tremendous amount of time teaching them how to market and sell and deliver MSP services. There’s ongoing training. We hook them up with partners and solutions and the IT stack and really educate them on how to be successful in the IT space.