Five Ways To Improve Your Sales Approach (Video)

Business performance expert Ryan Estis talks with solution providers at the 2013 Best of Breed Conference about improving their sales approach.

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Ryan Estis, a business performance expert and consultant, talks to solution providers at the 2013 Best of Breed Conference about bettering their sales strategy and techniques. Estis, who formerly served as the chief strategy officer for the $100 million People Marketing division of McCann-Erickson World Group Advertising, offers VARs five things they can do to build a better sales approach, from cocktail hours to contract negotiations.

PUBLISHED OCT. 28, 2013