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WATCH: Everything You Need To Know About Nutanix’s ‘Channel Charter’

Nutanix executives and partners discuss the outcomes since Nutanix launched its first partner program in August.

In 2018, Nutanix formally launched a partner program but with a twist, calling it a “channel charter” with a focus on partner investments over revenue targets.

Eight months later at .NEXT 2019, the company’s annual customer and partner conference, partners say that the changes have enabled them to become more relevant in the marketplace in a way they weren’t before.

“I think the partner program has been beneficial to us. While we do sell a lot of Nutanix, we also sell a lot of other solutions and really what they are trying to drive to is sell a solution – sell the whole package,” said Al Solorzano, vice president of End User Computing at Entisys360, headquartered in Concord, Calif.

There are three tiers in the program: Master, Scaler and Pioneer. Master represents the deepest Nutanix partnership and capabilities in which partners close the most deals and hold the most certifications.

Rene Van Den Bedem, architect and strategist at RoundTower Tech, is a master level partner. RoundTower is a systems integrator based in Cincinnati, OH.

“What it boils down to is in your partner organization you need to have some people who are pro Nutanix and go-getters,” said Bedem. “Basically, what you do is create a super team and start knocking this stuff out.”

Executives also discussed key products partners should invest in for more success in the charter. To learn more, watch CRNtv’s video.

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