Cloud News
AWS’ 6 Huge Generative AI Products, Partner Plans: Ruba Borno
Mark Haranas
AWS’ worldwide channel chief, Ruba Borno, tells CRN about the newest generative AI products partners should be taking to market today along with the resources AWS is providing.

Amazon Bedrock: ‘The Easiest Way To Build And Scale’ Generative AI
Amazon Bedrock is a new service for building and scaling generative AI applications that provides customers with easy access to innovative foundational models.
“Amazon Bedrock offers customers the easiest way to build and scale enterprise-ready generative AI applications,” said Borno. “Bedrock makes pretrained foundational models from AI startups, like Anthropic and Stability AI, easily accessible via an API. And it also offers Amazon Titan foundational models developed by AWS.”
Some of Amazon Bedrock’s launch partners include Accenture, Deloitte, Infosys and Slalom, which are building practices to help enterprises move faster. “We’re really excited about the managed service of Amazon Bedrock,” she said.