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The UC Upper Hand: Five Reasons To Add Cloud-Based UCaaS

Find out how Intermedia helped one of its solution provider partners add UCaaS to their line card and grow their bottom-line.

Partners who choose the right UCaaS provider can see their margins grow up to 50 percent or more. “From a money perspective, partners have to play in this space,” says Jonathan McCormick, chief operating officer at Intermedia.

“We realized how much time and money it was saving our company. We then took that out to our customer base,” says Michael Goldstein, president of LAN Infotech. He says there are five more reasons he sells cloud-based UCaaS – scalability, reduced Capex, predictable Opex, automatic updates and access to enterprise-level resources.

Goldstein credits Intermedia for helping LAN Infotech add UCaaS to its line card and grow its bottom line. “The Intermedia relationship really helped us grow and helped us change how we market, as well as how we utilize technology,” says Goldstein. “To be able to just go out to an online portal, have phones shipped the next day and lines immediately available has really differentiated us.”

LAN Infotech expanded its customer base by selling Intermedia’s complete UCaaS offering, which includes Intermedia Unite, SIP Trunking and AnyMeeting Video Conferencing and Webinars. “We have this 360-degree approach to supporting our partners from training through pre-sales support, onboarding support, ongoing support in the tech world, all the way through adding and selling additional services,” says McCormick.

Selling UCaaS is all about creating a simple experience for customers. This experience is made easier with a vendor that puts its partners at the center of it all. Intermedia delivers the UCaaS solutions customers want along with the sales, marketing and tech support that helps solution providers sell more, make more and build value in their business.

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