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WATCH: Startup Explains Why It Ditched AWS For Wasabi Cloud Storage

Kaleidoscope Co-Founder Raul Peralta discusses the price and performance benefits of Wasabi’s Hot Cloud Storage over AWS.

Amazon may be a leader in public cloud storage, but one customer says a lesser-known competitor is getting the job done better.

Kaleidoscope is a content analytics management startup based in Texas that deals with massive quantities of data. The platform continuously searches through unstructured data on the web and pulls from that custom information with real-time updates. Originally, the company used AWS for its storage, but switched to Wasabi Technologies in an attempt to save money. Kaleidoscope Co-Founder Raul Peralta says the decision is paying off.

[Related: Wasabi Technologies' David Friend Talks About The Cloud's Future]

“We’re continually uploading huge volumes of processed data from the Nimbix supercomputing center to Wasabi storage, and Wasabi doesn’t have any problem keeping up. Performance is what made the sale for us,” said Peralta. “We like Wasabi’s price, but performance was the deciding factor."

Kaleidoscope’s business model requires storage of about 10 terabytes of indexed visual data each month that can be immediately retrieved by Kaleidoscope clients. Once indexed, the size of the data can grow by a factor of 20 or more.

“They generate a lot of data on a daily basis and moving that data into storage was a problem for them because of speed,” said Wasabi CEO David Friend. “With Wasabi’s ability to ingest data at an enormous rate they now can easily move their daily data into storage.”

Wasabi Technologies promises to store customers’ data in its cloud six times faster than can be done with Amazon S3 – and at a fifth of the price. The company says it’s winning approval in the market, signing on 60 to 80 new customers each week.

And, as Friend points out, the channel stands to benefit as well.


“An MSP can buy storage from Wasabi mark it up, double or triple, and still sell it to their customer for less than the customer would pay for Amazon storage,” said Friend. “So, for the first time, channel partners can really make money on cloud storage.”

[Related: Wasabi, Founded By Ex-Carbonite Team, Plans To Attack S3 Storage Market With Disruptive Price, Performance]

For more on this story, watch CRNtv’s video in this article.

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