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Nvidia Reveals ‘T-Rex,’ Its Flagship $2,499 Titan RTX Desktop GPU For AI Research

Nvidia reveals its monster of a $2,499 desktop GPU, the Titan RTX, which the company appropriately nicknames “T-Rex” for its high-end performance in AI research, data science and content creation applications.

Nvidia has revealed its flagship Titan RTX desktop GPU for artificial intelligence researchers, data scientists and content creators, but the beast of a graphics card will come at a high price: $2,499.

The Santa Clara, Calif.-based company called the Titan RTX the "world's most powerful desktop GPU" in its announcement Monday, saying that it delivers 130 teraflops of deep learning performance and 11 GigaRays of ray-tracing performance, the next-generation rendering technique that realistically models how light interacts with objects to produce cinema-quality graphics in real time.

The Titan RTX, which the company has nicknamed "T-Rex," builds off Nvidia's AI-boosted Turing graphics processor architecture that was announced in August, which prompted Nvidia partners to predict it would shake up gaming and workstation markets. The company has called Turing its biggest invention since the Cuda GPU in 2006.

"Turing is Nvidia's biggest advance in a decade – fusing shaders, ray tracing, and deep learning to reinvent the GPU,” Jensen Huang, Nvidia's CEO, said in a statement. “The introduction of T-Rex puts Turing within reach of millions of the most demanding PC users — developers, scientists and content creators.”

The Titan RTX delivers high-end performance for demanding applications with 576 multi-precision Turing Tensor Cores for deep learning performance, 72 Turing RT cores for ray-tracing performance and 24 gigabytes of high-speed GDDR6 memory, double the memory of last-generation Titan GPUs.

The graphics card also provides "incredible performance and memory bandwidth" for real-time 8K video editing, according to Nvidia. The Titan RTX will be available in the U.S. and Europe later this month.

Randy Copeland, CEO of Velocity Micro, a Richmond, Va.-based system builder and Nvidia partner, called the Titan RTX a great option over Nvidia's GeForce RTX 2080 Ti GPU meant for high-end consumer PCs and its Quardro P5000, a workstation GPU based on Nvidia's last-generation Pascal architecture.

He expects sales to pick up once the Titan RTX is certified with modeling applications like SolidWorks and Autodesk's Revit software.

"I expect to sell more to our pro workstation customers instead of Quadro when it's certified with Revit and Solidworks, but we do have some gaming customers that will snap it up, too," Copeland said in an email.

The CEO said his company has a "very limited allocation" for now and expects additional lead time once the initial supply gets snatched up, but he has commitments for "continued supply as best as possible."

Nvidia's stock price was up more than 3 percent Monday morning.

The company's stock plummeted by as much as 19 percent in mid-November after reporting its third-quarter earnings results, which showed that it had fell short of Wall Street's expectations on future revenue guidance and that cryptocurrency mining sales had seen a steep decline.

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