Will Glasses-Free 3-D Technology Elevate The Digital Signage Experience?

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The next big thing in digital signage might be a glasses-free 3-D screen, which was demonstrated to CRNtv at CES by digital signage service provider Inception Visual.

Inception Visual’s solution, Ultra D, is a glasses-free 3-D format for screens.

’It’s all of the things you love about 3-D but you don’t need to wear the glasses,’ said Inception Visual CTO Craig Mattson.

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The technology, which is stunning in person, has the capability to elevate retail and information technology verticals.

’We think in digital signage that it’s going to be a big year for glasses-free 3-D because it really makes people say, ’Wow, what is that?’ And if you’re a retailer it really allows you to get your message across,’ Mattson said.

With that logic, Mattson hopes the use of Ultra D will lure window-shoppers into stores and create eye-catching experiences in public places where digital signage may serve as maps or advertisements.

Ultra D is also available for consumer home televisions, and converts any normal television program into a 3-D experience.