Partners: HP ConvergedSystem Sharks Will Tear Up Competitors

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Hewlett-Packard partners say the server leader's new HP ConvergedSystem data center infrastructure -- code named Shark-- spell trouble for competitors swimming in the same IT waters.

In fact, two of the company's top partners are predicting 25 percent sales gains for their companies as HP ramps up its converged system offensive in 2014.


[Related: HP EVP Gomez Establishes New Global Channel Marketing Offensive]

HP unveiled the new ConvergedSystems, including its mainstay HP ConvergedSystem 300 for Virtualization Monday ahead of its Discover conference, which runs Dec. 10-12 in Barcelona Spain. The new system aims to provide double the performance at a 25 percent lower entry price than the rival EMC-Cisco-VMware VCE VBlock System 100. The ConvergedSystem 300, which is targeted at the midmarket, works with both Microsoft and VMware hypervisors and is priced starting at $136,600. It is available now.

The other new ConvergedSystems offerings include a hosted desktop product which is available immediately and a product based on HP's hot selling Vertica analytics software that will be available next year.

Fred Traversi, the president of AdvizeX Technologies, one of HP's top 10 enterprise partners and a unit within services giant Rolta, a $500 million IT services powerhouse, said he is expecting the new ConvergedSystems to help propel a 25 percent increase in sales in his HP business for the current HP fiscal year, which started Nov. 1. That's twice the growth rate of AdvizeX's other vendor offerings, said Traversi.

The new offerings up HP's game against converged system rivals like EMC and Cisco's VCE based systems and Cisco-NetApp's FlexPod offerings, said Traversi. He expects HP to become even more aggressive with new offerings coming to market in 2014.

"We'll get a turbo boost with additional converged systems coming and Moonshot becoming more prevalent in the marketplace," said Traversi.

HP has not only upped its converged system portfolio but is putting the PartnerOne program financial incentives behind the products to make it "advantageous to focus on HP combined infrastructure solutions," said Traversi.

The new HP ConvergedSystem offerings, partners said, come at a pivotal moment for HP, which is entering the third year of HP CEO Meg Whitman's five year turnaround plan. They said HP -- which is widely credited with inventing the term converged systems -- has finally delivered a converged system lineup that is competitive against rivals like Cisco.

NEXT:Partners Credit Tom Joyce For Upping HP's Converged Systems Game

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