Partners: Avnet Program Is Opening Door To HPE Synergy Opportunity

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Solution providers say distribution giant Avnet is providing critical training, enablement and support that opens the door to sales growth for Hewlett Packard Enterprise's new Synergy composable infrastructure.

KeyInfo, an Agoura Hills, Calif., HPE partner, No. 237 on the 2015 CRN Solution Provider 500, is putting as many as 10 of its sales reps and seven of its technical team into Avnet's Synergy partner enablement, training and account planning programs.

"You could not ask for more from a distributor than what Avnet does with major vendor technologies," said Dru Murphy, a technology solutions consultant for KeyInfo. "They are strategically in sync with HPE, and having the dedicated teams that touch us every day in this journey is invaluable."

Murphy praised the Avnet Brainshark self-paced training modules as critical to getting KeyInfo reps ups to speed on Synergy.

KeyInfo expects to see a big payoff from the Synergy investment for both customers and the channel, said Murphy. "Synergy is truly transformational so there will be a lot of push for KeyInfo to be on the front of the wave," he said.

Technologent, one of the fastest-growing HPE enterprise partners in the country, already has put 25 sales and technical reps through the Avnet Synergy training, said David Ashby, a solutions architect for the Irvine, Calif., company.

Avnet's training for Synergy is critical for Technologent to successfully drive home the benefits of the new composable infrastructure to customers, said Ashby. "Because this is a new architecture, there are going to be a lot of things we are not aware of right out of chute," he said. "Avnet is a very valuable partner to us on products like this.They have a technical army that does all the complex HPE builds for us."

Avnet's configuration expertise around a product like Synergy is critical because Technologent focuses on complex enterprise engagements, said Ashby. "We have a 2-to-1 ratio of technical to sales reps," he said.

Synergy represents a major breakthrough over the current hyper-converged products on the market, said Ashby. "The compelling thing about Synergy is the ability to easily add chunks of compute, storage and fabric in an incremental fashion and then manage it in a predictable way," he said.

Synergy brings a lot of the best elements of hyper-converged, which includes software-defined to a frame-based hardware environment with more compelling customer economics, said Ashby.

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