Advertisement

Managed services News

Fulcrum IT Partners Exec: We’re Acquiring Partners To Offer A Fully-Managed Solution

CJ Fairfield

‘We are looking to acquire partners that have strong leadership in place today because we leave that leadership in place,’ says Kelly Carter, chief strategy officer at Fulcrum. ‘We’re looking for an owner who’s looking to leverage a larger organization to grow, but they still will remain involved in the business. Their leadership will remain involved.’

What else can we expect to see from Fulcrum this year?

I think you’ll see a lot in terms of innovative solutions that aren’t in the market. What we’re doing with consumption, it’s already happening with Advizex and now bringing in these other partner companies, you’re going to see us have a strong emphasis on consumption model, cloud and as-a-service solutions from the vendors and some really unique offerings within cybersecurity. Cybersecurity insurance has been something that’s been very difficult to access and cyber warranties have been something that’s been very difficult for companies in the mid-market space to access. It’s also very expensive. With the partnerships we are developing within that industry, we as the MSP can help them get access and reduce costs. We can show, and we have data that will show, the true security posture that they have in place and how we’re monitoring it on a regular basis. We can provide data regarding any breaches so it allows for that coverage to be much more accessible and inexpensive.

Data is a big piece of Fulcrum’s strategy for driving outcomes. Can you talk more about that?

Having data gives you information that maybe hasn’t been available before to an end customer to show them where they need to implement certain things within their business. It also allows us to work more effectively with vendors and distributors when we have data that shows what’s actually happening in those end customer businesses. The companies that we’re looking to acquire in addition to looking for those particular skill sets, we’re looking for companies who are offering that into their customer base. So they have a mid-market customer base who has reached that point where they’re looking for that full managed solution in their business. 

 
CJ Fairfield

CJ Fairfield is an associate editor at CRN covering solution providers, MSPs and distributors. Prior to joining CRN, she worked at daily newspapers, including The Press of Atlantic City in New Jersey and The Frederick News-Post in Maryland. She can be reached at cfairfield@thechannelcompany.com.

Advertisement
Advertisement
Sponsored Post
Advertisement

NEWSLETTER

Advertisement exit