Avaya Bosses Promise 2011 Move From Defense To Growth


Printer-friendly version Email this CRN article

Avaya's top executives on Wednesday sought to paint Avaya as a company in growth mode, moving out of a defensive position following its channel changes and its acquisition of Nortel's enterprise unit, and into one of growth, scale and partner profitability.

Avaya is winning market share and dominating segments, especially UC and call center, and has become a disruptive player in data networking and video, said Kevin Kennedy, Ayaya president and CEO, who added that the company made good on the promises it made to partners a year ago.

"It was a tense year, a tough year, and year of transformation, and now in fiscal year 2011, we believe we're focused almost singularly on one thing, which is growth," said Kennedy during the opening session of Avaya's Americas partner conference in Las Vegas.

Kennedy said Avaya's 2011 focuses will include brand stewardship -- developing increasing relevance for Avaya as a go-to business brand -- as well as operational improvements and continuing a level of growth he said the company hadn't seen in a decade.

All of that means Avaya is moving from being a voice company to a true business collaboration company, he explained.

 

Next: Where Avaya's Growing

Printer-friendly version Email this CRN article